Pricing guide · 2026
Explainer Video Pricing
Plan an explainer around length, animation style, source rights, captions and revision rounds. Compare quotations against the same brief and acceptance rubric. This page does not report a verified market-price survey or measured production savings.
Below: illustrative budget and timeline ranges for comparing scopes. These are assumptions, not market averages or binding delivery commitments. No email required.
60-second social explainer
Script, AI voice, motion graphics, 1 revision round
$1,500 – $4,500
3–7 days
90-second product demo
Brand kit, screen capture, custom animation, 2 revisions
$3,500 – $8,000
1–2 weeks
2-minute brand story
Creative direction, character animation, music, 3 revisions
$6,000 – $15,000
2–3 weeks
Enterprise / broadcast spot
Live-action hybrid, localization, compliance review, unlimited stakeholders
$15,000 – $45,000+
4–8 weeks
Or skip the range entirely
ContentX ships a 60–90s whiteboard explainer for $899 flat, in 3–5 days
Script, voiceover, and finishing included — produced from your deck, doc, or a one-line prompt, with full commercial rights and a free re-render if the first cut misses.
What drives explainer video cost
- Length — every additional 30 seconds adds script, VO, and animation time.
- Style — motion graphics are fastest; 2D character animation and live-action hybrid cost more.
- Revisions — agency SOWs often cap at 2 rounds; scope creep is the #1 budget killer.
- AI vs traditional — AI-native pipelines compress asset generation and edit cycles dramatically.